NewGenium, based in Pasadena, California, was founded by Caltech Professor Mark Davis and entrepreneur Bill Gross as an Idealab Studio. The company develops proprietary direct lithium extraction and synthesis processes to produce battery-grade lithium iron phosphate (LFP) cathode material from lithium-rich brines. NewGenium’s stated mission is to support domestic battery supply chains by reducing the environmental footprint and cost of producing LFP for electric vehicles and grid storage. The company partners with Caltech on core technology and positions its process for rapid deployment using standard industrial equipment.

